Search Engine Optimization is the process of improving the website's visibility by organic search in Google, yahoo, Bing etc. It is the procedure of finding keywords that may depend on the business activity of each client. The keywords are inserted in web content meaningfully to make it pleasant. The process of SEO ensures the easy accessibility of a web page. These keywords only help to lead a website in traffic. Unpaid keyword dense contents and website will be active for some months and it is overtaken by some new websites. Paid SEO makes the availability of one till they pay for the SEO advertisement.
SMO: Social media optimization (SMO) is the process to increase the product awareness, brand or event by viral publicity such as using social media outlets. It includes social news, bookmarking and RSS feeds, blogging sites. SMO is similar to SEO that goals to drive traffic to the website.
SEM: Search Engine Marketing is the process attaining website traffic by buying ads on search engines. Some of the SEM activities are CPC, CPM, Paid search ads, PPC, Paid search advertising etc.,
Synovers is an experienced web design and Development Company who does all SEO/SMO/SEM works for the clients based on their request. By their effective guide and work out the client's sites never fail to arrive in the traffic.